Peter Samuelson began counting the homeless people on his bicycle route from Westwood, Los Angeles to the beach in Santa Monica and return. There were 62 homeless people on those streets, including many women and several children. Peter interviewed all 62 of them and then conceptualized a mobile single-person device that would facilitate recycling (a principal source of income for many who are homeless) by day and at night convert into a dry, safe tent-like enclosure for sleeping, raised off the concrete, with privacy and storage space.
Peter sponsored an EDAR design competition at the Pasadena Art Center College of Design. As a result, Peter met designers Eric Lindeman and Jason Zasa, who won the prize, and they have been working pro bono ever since. Wire design and fabrication have been provided free of charge by John Ondrasic and Mike Orozco of Precision Wire Inc.
EDAR's are given free of charge to homeless individuals who are best able to benefit from their recycling and shelter capabilities. EDAR units also provide a sense of ownership and pride to those largely deprived of both. And as Peter Samuelson asks, "Well into the twenty-first century, if the best our advanced society can do for the hundreds of thousands of homeless human beings... men, women and children... who live among us is the cast-off box our refrigerator came in, what exactly does that say about us?"
EDAR's Founder and President, Peter Samuelson, is a media executive who founded three major children's philanthropies: the Starlight Children's Foundation in 1982, the Starbright Foundation in 1990 and First Star in 1999.